We love Hppy because it’s more than job. Happiness at work comes naturally when you share the same values as the people you work with. You know what else came naturally? People wanting to connect with us just because we inspired them to love Hppy too.

People are really drawn to personal perceptions and genuine endorsements from regular people who love a product or a company. When my colleagues and I get a #gethppy moment, as we like to call them, we can’t help but tweet about it saying what made us happy. And that’s what attracted potential hires. Great, talented people who wanted to work with us and experience #gethppy moments of their own.

WE WERE DOING EMPLOYEE ADVOCACY BEFORE IT WAS COOL

Employee advocacy means involving everyone in the company in your communications efforts, to share and endorse your company culture, events and thought leadership. Sharing, posting, commenting whenever they find something they love about their job.

We don’t have an employee advocacy program or a company policy on that. We just experience happy moments in the workplace and share it with the world through our Social Media channels. We also enjoy reading the articles that our colleagues write and distributing them along if they appeal to us.

Culture is to recruiting what product is to marketing. Words of wisdom from HubSpot’s own #CultureCode presentation: Creating a company we love. For us, culture is a natural outcome of our passion for what we do, our team and our relationships and, most important, of the meaning we find in our work. And we welcome every chance we get to say that out loud (or online, of course)...

Source: Blog – Hppy